Targeting & Suggestions

RocketSDR resolves targeting against supported internal values. Use discovery tools to avoid failures.

Search Targeting Values

Use search_targeting to discover valid inputs:

{
  "jsonrpc":"2.0","id":2,"method":"tools/call",
  "params":{"name":"search_targeting","arguments":{
    "query":"vp sales",
    "type":"title"
  }}
}

Supported type values:

  • location
  • title
  • industry
  • function
  • seniority

Strict Resolution

  • Locations, job titles, industries, functions, and seniority are resolved to internal IDs.
  • If any resolvable field cannot be resolved, the request fails (no partial fallback).
  • qualifiers are passed through as provided.

Preview Leads (Recommended)

preview_leads returns an estimated total and sample leads. It’s the best way to check if targeting is too broad or too narrow. Maximum leads per campaign is 2500.

{
  "jsonrpc":"2.0","id":3,"method":"tools/call",
  "params":{"name":"preview_leads","arguments":{
    "locations":["San Francisco"],
    "job_titles":["Vice President of Sales"],
    "company_size_min":"51",
    "company_size_max":"500"
  }}
}

If you prefer function + seniority instead of a job title, remove job_titles and use those two fields only.

Targeting Tips (Avoid Over-Filtering)

You do not need to fill every filter. Combining too many filters often makes the audience too small or fails resolution. Use the smallest set that describes your audience.

"locations":["San Francisco"],
"job_titles":["Vice President of Sales"],
"functions":["Sales"],
"seniority":["Vice President"]

The above is overly restrictive. In most cases, job_titles alone is enough. Alternatively, functions + seniority can work without a job title. Using both job title and function/seniority together is generally too narrow.

Supported Seniority Values

  • Owner / Partner
  • CXO
  • Vice President
  • Director
  • Experienced Manager
  • Entry Level Manager
  • Strategic
  • Senior
  • Entry Level
  • In Training

Supported Function Values

  • Accounting
  • Administrative
  • Arts and Design
  • Business Development
  • Community and Social Services
  • Consulting
  • Education
  • Engineering
  • Entrepreneurship
  • Finance
  • Healthcare Services
  • Human Resources
  • Information Technology
  • Legal
  • Marketing
  • Media and Communication
  • Military and Protective Services
  • Operations
  • Product Management
  • Program and Project Management
  • Purchasing
  • Quality Assurance
  • Real Estate
  • Research
  • Sales
  • Customer Success and Support