Advertiser study · sector · Nov 2026

Fitness, Sports & Recreation companies using Amazon DSP: 40 found

Of the 928 companies using Amazon DSP we found, 40 are in Fitness, Sports & Recreation (4.3%). 67% are based in United States. 28% have more than 1,000 employees.

By Ayush Pateria, Co-founderRe-scanned monthly · this snapshot 1 Nov 2026 · published 7 November 2026
40
Fitness, Sports & Recreation companies using Amazon DSP
4.3%
of all 928 Amazon DSP advertisers
in our data
28%
have 1,000+ employees
67%
headquartered in United States

Who the Fitness, Sports & Recreation advertisers are

Every company in this group, by business model, size, headquarters country. Sector and business-model tags can overlap.

By business model
  • B2C20 · 74%
  • D2C9 · 33%
  • Subscription7 · 26%
  • Retailer6 · 22%
  • Franchise5 · 19%
  • Manufacturer5 · 19%
By company size (employees)
  • 2–105 · 13%
  • 11–506 · 15%
  • 51–2009 · 23%
  • 201–5006 · 15%
  • 501–1,0003 · 7.5%
  • 1,001–5,0007 · 18%
  • 5,001–10,0002 · 5%
  • 10,001+2 · 5%
By headquarters country
  • United States24 · 67%
  • Canada3 · 8.3%
  • Mexico2 · 5.6%
  • Australia2 · 5.6%
  • Italy1 · 2.8%
  • United Kingdom1 · 2.8%
  • United Arab Emirates1 · 2.8%
  • Japan1 · 2.8%

Fitness, Sports & Recreation companies using Amazon DSP

20 of the 40, ordered by LinkedIn following. Inclusion means a detected tag, not a confirmed active campaign.

CompanyIndustrySizeHQSeen in
Front Office Sports
frontofficesports.com
Fitness, Sports & Recreation11–50United StatesLive on site
Major League Baseball (MLB)
mlb.com
Fitness, Sports & Recreation1,001–5,000United StatesTag manager
Ultimate Fighting Championship
ufc.com
Arts, Culture & Live Entertainment201–500—Tag manager
New Era Cap
neweracap.com
Fashion & Apparel1,001–5,000United StatesTag manager
STATSports
statsports.com
Fitness, Sports & Recreation51–200United KingdomTag manager
Orvis
orvis.com
Retail (physical / general)1,001–5,000United StatesTag manager
F45 Training
f45training.com
Fitness, Sports & Recreation51–200United StatesTag manager
EōS Fitness
eosfitness.com
Fitness, Sports & Recreation5,001–10,000United StatesTag manager
EHPlabs
ehplabs.com
Wellness, Fitness & Alternative51–200AustraliaTag manager
Barry's
barrys.com
Fitness, Sports & Recreation1,001–5,000United StatesTag manager
Smart Fit Colombia
smartfit.com.co
Fitness, Sports & Recreation501–1,000—Live on site
Smart Fit México
smartfit.com.mx
Fitness, Sports & Recreation1,001–5,000MexicoLive on site
Feetures
feetures.com
Fashion & Apparel51–200United StatesTag manager
EHP Holdings
ehpholdings.com
Wellness, Fitness & Alternative51–200AustraliaTag manager
BlazePod
blazepod.com
Fitness, Sports & Recreation11–50United StatesLive on site
JanSport
jansport.com
Fashion & Apparel201–500United StatesTag manager
Smart Fit Chile
smartfit.cl
Fitness, Sports & Recreation5,001–10,000—Live on site
Russell Athletic
russellathletic.com
Fashion & Apparel10,001+United StatesTag manager
Spalding
spalding.com
Fitness, Sports & Recreation501–1,000United StatesTag manager
Gold's Gym SoCal Group
goldsgymsocal.com
Fitness, Sports & Recreation1,001–5,000United StatesTag manager
Get all 40 Fitness, Sports & Recreation companies using Amazon DSP

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Fitness, Sports & Recreation companies using Amazon DSP: common questions

How many Fitness, Sports & Recreation companies use Amazon DSP?

40, as of 7 November 2026 — 4.3% of the 928 companies we found carrying the Amazon DSP tag. A company counts here when Fitness, Sports & Recreation is one of its sectors in our classifier, so it can also appear under other sectors. This counts companies we can tie to a company profile, so it is a floor, not a market total.

Which Fitness, Sports & Recreation companies advertise with Amazon DSP?

They include Front Office Sports, Major League Baseball (MLB), Ultimate Fighting Championship, New Era Cap and STATSports. The table on this page shows 20; the full list has all 40.

Where are they headquartered?

United States (67%) and Canada (8.3%) lead, out of 36 companies with a known HQ.

How big are they?

28% have more than 1,000 employees; the most common size band is 51–200 employees.

How do you know a company runs Amazon DSP?

We find the Amazon DSP tag in the company's tag-manager container (attributed to the container's owner) or live on its pages, then match the domain to its company profile. A tag means measurement is set up, not that a campaign is running today. Full method on the Amazon DSP study page.

Sell to the 40 Fitness, Sports & Recreation companies running Amazon DSP

Each one has a marketing team that buys media and measures it. RocketSDR finds the right person at every company on this list and writes the outreach.

More companies using Amazon DSP

By sector
By headquarters country
By company size

The full Amazon DSP study →