Advertiser study · headquarters country · Nov 2026

Companies using X Ads in Australia: 367 found

Of the 17,089 companies using X Ads we found, 367 are headquartered in Australia (2.1%). The biggest group sells Nonprofits & NGOs (8.6%). 6.8% have more than 1,000 employees.

By Ayush Pateria, Co-founderRe-scanned monthly · this snapshot 1 Nov 2026 · published 7 November 2026
367
companies using X Ads
2.1%
of all 17,089 X Ads advertisers
in our data
6.8%
have 1,000+ employees
8.6%
Nonprofits & NGOs

Who they are

Every company in this group, by sector, business model, size. Sector and business-model tags can overlap.

By sector
  • Nonprofits & NGOs31 · 8.6%
  • Asset & Wealth Management25 · 7%
  • SaaS / Cloud25 · 7%
  • IT Services & Consulting24 · 6.7%
  • Advertising & Media Agencies24 · 6.7%
  • Financial Services (diversified)23 · 6.4%
  • Publishing & News21 · 5.8%
  • Real Estate (brokerage & services)20 · 5.6%
By business model
  • B2B137 · 60%
  • B2C68 · 30%
  • Agency / Services66 · 29%
  • SaaS41 · 18%
  • Enterprise / Sales-led19 · 8.4%
  • Manufacturer18 · 7.9%
By company size (employees)
  • 11 · <1%
  • 2–1066 · 18%
  • 11–50149 · 41%
  • 51–20083 · 23%
  • 201–50023 · 6.3%
  • 501–1,00020 · 5.4%
  • 1,001–5,00012 · 3.3%
  • 5,001–10,0005 · 1.4%
  • 10,001+8 · 2.2%

Companies using X Ads in Australia

20 of the 367, ordered by LinkedIn following. Inclusion means a detected tag, not a confirmed active campaign.

CompanyIndustrySizeHQSeen in
The Australian Financial Review
afr.com
Publishing & News201–500AustraliaTag manager
ANZ
anz.com
Banking10,001+AustraliaLive on site
Engineers Australia
engineersaustralia.org.au
Civic, Religious & Membership201–500AustraliaTag manager
R U OK?
ruok.org.au
Nonprofits & NGOs11–50AustraliaLive on site
Cochlear
cochlear.com
Medical Devices & Diagnostics5,001–10,000AustraliaTag manager
Black Dog Institute
blackdoginstitute.org.au
Mental & Behavioral Health201–500AustraliaTag manager
nbn® Australia
nbn.com.au
Telecom & Connectivity1,001–5,000AustraliaTag manager
University of Southern Queensland
usq.edu.au
Higher Education1,001–5,000AustraliaTag manager
Target Australia
target.com.au
Retail (physical / general)10,001+AustraliaTag manager
Football Australia
footballaustralia.com.au
Fitness, Sports & Recreation51–200AustraliaTag manager
Blackbird
blackbird.vc
Venture Capital & Private Equity11–50AustraliaTag manager
Australian Council for Educational Research
acer.org
K-12 & Higher Education201–500AustraliaTag manager
Influx
influx.com
Business Support & BPO501–1,000AustraliaLive on site
SafeWork NSW
safework.nsw.gov.au
Government & Public Sector1,001–5,000AustraliaTag manager
Mumbrella
mumbrella.com.au
Publishing & News11–50AustraliaTag manager
IUX
iux.com
Payments & Fintech51–200AustraliaTag manager
ELMO Software
elmosoftware.com.au
HR, Staffing & Recruiting201–500AustraliaLive on site + tag manager
The Royal Australian College of General Practitioners (RACGP)
racgp.org.au
Training, Coaching & Vocational501–1,000AustraliaTag manager
Mitti by SafetyCulture
mitti.com
Technology, Information and Internet501–1,000AustraliaTag manager
OFX
ofx.com
Payments & Fintech501–1,000AustraliaTag manager
Get all 367 companies using X Ads in Australia

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Companies using X Ads in Australia: common questions

How many companies in Australia use X Ads?

367, as of 7 November 2026 — 2.1% of the 17,089 companies we found carrying the X Ads tag. This counts companies we can tie to a company profile, so it is a floor, not a market total.

Which companies in Australia advertise on X?

They include The Australian Financial Review, ANZ, Engineers Australia, R U OK? and Cochlear. The table on this page shows 20; the full list has all 367.

What do these X Ads advertisers sell?

Nonprofits & NGOs (31 companies), Asset & Wealth Management (25) and SaaS / Cloud (25) are the largest sectors among the 359 we could classify.

How big are they?

6.8% have more than 1,000 employees; the most common size band is 11–50 employees.

How do you know a company runs X Ads?

We find the X Ads tag in the company's tag-manager container (attributed to the container's owner) or live on its pages, then match the domain to its company profile. A tag means measurement is set up, not that a campaign is running today. Full method on the X Ads study page.

Sell to the 367 companies running X Ads in Australia

Each one has a marketing team that buys media and measures it. RocketSDR finds the right person at every company on this list and writes the outreach.

More companies using X Ads

By headquarters country
By sector
By company size

The full X Ads study →