Advertiser study · Social · Nov 2026

Who advertises on Quora?

A study of 1,461 company websites with the Quora Ads tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.

An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.

Where it ranks

#12 of 14By tag adoption in the comparison panel, ahead of Spotify Ads and Nextdoor Ads.

Where adoption concentrates

13%of sites with the Pinterest Ads tag also carry the Quora Ads tag, compared with 1% across the panel.

1,008,359
company websites analysed
1,461
domains with the Quora Ads tag
#12
of 14 ad platforms
same websites for every platform
43%
headquartered in United States

Where Quora ranks

Share of the 134,794 sites in our tag-manager panel with each platform’s tag. Quora appears on 1,458 of these sites. Snapshot: 1 Nov 2026.

Major ad channels
  • Google Ads82%
  • Meta Ads45%
  • LinkedIn Ads31%
  • Microsoft Ads18%
  • TikTok Ads7.2%
  • Reddit Ads5.6%
  • ChatGPT Ads (OpenAI)5.0%
  • X Ads4.9%
  • The Trade Desk3.9%
  • Pinterest Ads3.4%
  • Snapchat Ads2.0%
  • Quora Ads1.1%
  • Spotify Ads1.0%
  • Nextdoor Ads0.4%

Who advertises on Quora

The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.

By sector
  • SaaS / Cloud131 · 13%
  • Enterprise Software83 · 8.2%
  • IT Services & Consulting80 · 7.9%
  • AI / ML78 · 7.7%
  • EdTech & E-Learning70 · 6.9%
  • Performance / Growth / Adtech68 · 6.7%
  • Training, Coaching & Vocational66 · 6.5%
  • Data & Analytics65 · 6.4%
  • HR, Staffing & Recruiting48 · 4.8%
  • Payments & Fintech42 · 4.2%
By business model
  • B2B512 · 59%
  • SaaS240 · 28%
  • Agency / Services239 · 28%
  • B2C230 · 27%
  • Enterprise / Sales-led117 · 14%
  • Manufacturer80 · 9.3%
  • Enterprise-focused80 · 9.3%
  • Subscription58 · 6.7%
By company size (employees)
  • 19 · <1%
  • 2–10206 · 18%
  • 11–50356 · 31%
  • 51–200281 · 24%
  • 201–500115 · 10%
  • 501–1,00079 · 6.9%
  • 1,001–5,00076 · 6.6%
  • 5,001–10,00013 · 1.1%
  • 10,001+18 · 1.6%
By headquarters country
  • United States461 · 43%
  • India305 · 28%
  • United Kingdom50 · 4.6%
  • Canada41 · 3.8%
  • United Arab Emirates24 · 2.2%
  • Australia16 · 1.5%
  • Germany16 · 1.5%
  • Spain15 · 1.4%
  • France14 · 1.3%
  • Israel12 · 1.1%

Which advertising audiences overlap most?

Sites with the Pinterest Ads tag are 11.6× as likely to carry the Quora Ads tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.

Sites with both platforms’ tagsFull-panel average (1.1%)
  • Pinterest Ads13% · 11.6×
  • X Ads11% · 10.1×
  • ChatGPT Ads (OpenAI)9.3% · 8.6×
  • Snapchat Ads7.2% · 6.7×
  • Spotify Ads6.3% · 5.8×
  • Reddit Ads5.4% · 5.0×
  • Microsoft Ads4.0% · 3.7×
  • Nextdoor Ads3.6% · 3.3×
  • TikTok Ads2.9% · 2.7×
  • LinkedIn Ads2.8% · 2.6×
  • Meta Ads2.1% · 1.9×
  • The Trade Desk1.4% · 1.3×
  • Google Ads1.2% · 1.1×

The companies behind the tags

40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.

CompanyIndustrySizeHQ
Meesho
meesho.io
Ecommerce & Online Retail1,001–5,000India
talabat
talabat.com
Last-Mile & Delivery1,001–5,000United Arab Emirates
SAS
sas.com
Data & Analytics10,001+United States
Tide
tide.co
Banking1,001–5,000United Kingdom
Datadog
datadoghq.com
Developer Tools & Platforms1,001–5,000United States
RMIT University
rmit.edu.au
Higher Education10,001+Australia
Media.net
media.net
Performance / Growth / Adtech1,001–5,000United Arab Emirates
UiPath
uipath.com
AI / ML1,001–5,000United States
Elastic
elastic.co
Developer Tools & Platforms1,001–5,000United States
GEMS Education
gemseducation.com
Education Administration Programs10,001+United Arab Emirates
Birdeye
birdeye.com
Performance / Growth / Adtech1,001–5,000United States
Miro
miro.com
Productivity & Collaboration Tools1,001–5,000United States
International SOS
internationalsos.com
Business Support & BPO10,001+Singapore
Farmácias Pague Menos
paguemenos.com.br
Pharmaceuticals10,001+Brazil
Outlier
outlier.ai
AI / ML10,001+United States
PNB Housing Finance Limited
pnbhousing.com
Lending & Credit5,001–10,000India
HDFC Life
hdfclife.com
Insurance & Insurtech10,001+India
Cobasi
cobasi.com.br
Retail (physical / general)5,001–10,000Brazil
Spinny
spinny.com
Marketplaces & Sharing Economy1,001–5,000India
FC Barcelona
fcbarcelona.com
Fitness, Sports & Recreation201–500Spain
AICPA
aicpa-cima.com
Civic, Religious & Membership501–1,000United States
Unlimit
unlimit.com
Payments & Fintech201–500United Kingdom
Cashfree
cashfree.com
Payments & Fintech501–1,000India
Cisco Meraki
meraki.cisco.com
Hardware, Semiconductors & IoT1,001–5,000United States
Colt Technology Services
colt.net
Telecom & Connectivity5,001–10,000United Kingdom
ZoomInfo
zoominfo.com
SaaS / Cloud1,001–5,000United States
PandaDoc
pandadoc.com
Productivity & Collaboration Tools501–1,000United States
Emirates Hospitals Group
emirateshospital.ae
Hospitals & Health Systems1,001–5,000United Arab Emirates
Mazda México
mazda.mx
Automotive & Mobility Manufacturing10,001+Mexico
IIFL Finance
iifl.com
Lending & Credit10,001+—
Sealed Air Corporation
sealedair.com
Packaging10,001+United States
Mitratech
mitratech.com
Legal Services & Legaltech1,001–5,000United States
Nextiva
nextiva.com
SaaS / Cloud1,001–5,000United States
Birmingham City University
bcu.ac.uk
Higher Education1,001–5,000United Kingdom
BioSpace
biospace.com
Biotech & Life Sciences11–50United States
The Sleep Company
thesleepcompany.in
Home, Furniture & Décor1,001–5,000India
Tenable
tenable.com
Cybersecurity1,001–5,000United States
greytHR
greythr.com
HR, Staffing & Recruiting501–1,000India
eMAG
teams.emag.ro
Ecommerce & Online Retail5,001–10,000Romania
Vinted
careers.vinted.com
Marketplaces & Sharing Economy1,001–5,000Lithuania
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Quora advertisers: common questions

Is this the total number of Quora advertisers?

No. We detected the Quora Ads tag on 1,461 domains among 1,008,359 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.

Which advertisers are most likely to also use Quora?

In our comparison panel, 13% of sites with the Pinterest Ads tag also carry the Quora Ads tag, against 1.1% of the full panel. Next come X Ads (11%), ChatGPT Ads (OpenAI) (9%) and Snapchat Ads (7%).

Which companies use Quora for advertising?

They include Meesho, talabat, SAS, Tide and Datadog. The table on this page lists more.

How does Quora compare to other ad platforms?

Within our 134,794-site tag-manager panel, Quora ranks #12 of 14 major ad platforms by detected sites — ahead of Spotify Ads and Nextdoor Ads, behind Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads and TikTok Ads.

More advertiser studies

Put the research to work

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