Who advertises with Google DV360?
A study of 9,589 company websites with the Google DV360 tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.
An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.
#1 of 19Among DSP and programmatic platforms, ahead of The Trade Desk, StackAdapt and AdRoll.
66%of sites with the Yahoo DSP tag also carry the Google DV360 tag, compared with 7% across the panel.
- 1,008,359
- company websites analysed
- 9,589
- domains with the Google DV360 tag
- #1
- of 19 DSP and programmatic platforms same websites for every platform
- 54%
- headquartered in United States
Where Google DV360 ranks
Share of the 134,794 sites in our tag-manager panel with each platform’s tag. Google DV360 appears on 9,589 of these sites. Snapshot: 1 Nov 2026.
Who advertises with Google DV360
The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.
Which advertising audiences overlap most?
Sites with the Yahoo DSP tag are 9.3× as likely to carry the Google DV360 tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.
- Yahoo DSP66% · 9.3×
- Amazon DSP62% · 8.7×
- Viant55% · 7.7×
- MediaMath52% · 7.3×
- Basis51% · 7.2×
- Xandr Invest51% · 7.1×
- RTB House47% · 6.6×
- The Trade Desk45% · 6.4×
- Quantcast43% · 6.0×
- Beeswax41% · 5.8×
- Adform40% · 5.6×
- Snapchat Ads38% · 5.3×
- Spotify Ads37% · 5.2×
- Nextdoor Ads34% · 4.7×
- GroundTruth33% · 4.7×
- Simpli.fi28% · 4.0×
- StackAdapt27% · 3.8×
- TikTok Ads27% · 3.8×
- Pinterest Ads27% · 3.8×
- Criteo25% · 3.6×
- Reddit Ads22% · 3.0×
- AdRoll19% · 2.6×
- X Ads18% · 2.5×
- Microsoft Ads18% · 2.5×
- ChatGPT Ads (OpenAI)14% · 1.9×
- AppLovin Axon13% · 1.9×
- Meta Ads13% · 1.8×
- Feathr11% · 1.6×
- Quora Ads11% · 1.6×
- LinkedIn Ads9.7% · 1.4×
- Google Ads7.3% · 1.0×
The companies behind the tags
40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.
| Company | Industry | Size | HQ |
|---|---|---|---|
Deloitte deloitte.com | Management & Strategy Consulting | 10,001+ | United States |
Capgemini capgemini.com | IT Services & Consulting | 10,001+ | France |
Tech Mahindra techmahindra.com | IT Services & Consulting | 10,001+ | India |
The New York Times nytco.com | Publishing & News | 1,001–5,000 | United States |
World Health Organization who.int | Public Health | 5,001–10,000 | Switzerland |
World Economic Forum weforum.org | Nonprofits & NGOs | 501–1,000 | Switzerland |
Sanofi sanofi.com | Pharmaceuticals | 10,001+ | France |
Boeing boeing.com | Aerospace & Defense | 10,001+ | United States |
Banco Bradesco banco.bradesco | Banking | 10,001+ | Brazil |
Hewlett Packard Enterprise hpe.com | IT Services & Consulting | 10,001+ | United States |
Lockheed Martin lockheedmartin.com | Aerospace & Defense | 10,001+ | United States |
Starbucks starbucks.com | Restaurants & Food Service | 10,001+ | United States |
GE HealthCare gehealthcare.com | Medical Devices & Diagnostics | 10,001+ | United States |
Merck merck.us | Pharmaceuticals | 10,001+ | United States |
Gerdau gerdau.com.br | Metals & Fabrication | 10,001+ | Brazil |
A.P. Moller - Maersk maersk.com | Freight, Trucking & Logistics | 10,001+ | Denmark |
Sicoob sicoob.com.br | Banking | 10,001+ | Brazil |
Cacau Show cacaushow.com.br | Food & Beverage (CPG / manufacturing) | 10,001+ | Brazil |
JLL co.jll | Real Estate (brokerage & services) | 10,001+ | United States |
Inter inter.co | Banking | 1,001–5,000 | Brazil |
Korn Ferry kornferry.com | Management & Strategy Consulting | 10,001+ | United States |
World Food Programme wfp.org | Nonprofits & NGOs | 10,001+ | Italy |
Porsche AG porsche.click | Automotive & Mobility Manufacturing | 10,001+ | Germany |
YPF ypf.com | Oil, Gas & Mining | 10,001+ | Argentina |
ADP adp.com | HR, Staffing & Recruiting | 10,001+ | United States |
CGI cgi.com | IT Services & Consulting | 10,001+ | Canada |
NielsenIQ niq.com | Market Research & Insights | 10,001+ | United States |
WNS wns.com | IT Services & Consulting | 10,001+ | United States |
Sony Pictures Entertainment sonypictures.com | Film, Video & Production | 5,001–10,000 | United States |
IDFC FIRST Bank idfcfirst.bank.in | Banking | 10,001+ | India |
Mashreq mashreq.com | Banking | 1,001–5,000 | United Arab Emirates |
Diageo diageo.com | Food & Beverage (CPG / manufacturing) | 10,001+ | United Kingdom |
Philip Morris International pmi.com | Diversified / Other Manufacturing | 10,001+ | Switzerland |
Manpower manpower.com | HR, Staffing & Recruiting | 10,001+ | United States |
Weatherford weatherford.com | Oil, Gas & Mining | 10,001+ | Ireland |
Almarai - المراعي almarai.com | Food & Beverage (CPG / manufacturing) | 10,001+ | Saudi Arabia |
Eni eni.com | Oil, Gas & Mining | 10,001+ | Italy |
Teva Pharmaceuticals tevapharm.com | Pharmaceuticals | 10,001+ | Israel |
Kuehne+Nagel kuehne-nagel.com | Freight, Trucking & Logistics | 10,001+ | Switzerland |
Boston Scientific bostonscientific.com | Medical Devices & Diagnostics | 10,001+ | United States |
Find relevant companies by sector, size and location, then identify the marketing leaders to contact. We can walk you through the available records.
Book a call →company_tech on gtm.dev →Google DV360 advertisers: common questions
Is this the total number of Google DV360 advertisers?
No. We detected the Google DV360 tag on 9,589 domains among 1,008,359 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.
Which advertisers are most likely to also use Google DV360?
In our comparison panel, 66% of sites with the Yahoo DSP tag also carry the Google DV360 tag, against 7.1% of the full panel. Next come Amazon DSP (62%), Viant (55%) and MediaMath (52%).
Which companies use Google DV360 for advertising?
They include Deloitte, Capgemini, Tech Mahindra, The New York Times and World Health Organization. The table on this page lists more.
How does Google DV360 compare to other ad platforms?
Within our 134,794-site tag-manager panel, Google DV360 ranks #1 of 19 DSP and programmatic platforms by detected sites — ahead of The Trade Desk, StackAdapt, AdRoll, Simpli.fi and Xandr Invest.
More advertiser studies
Put the research to work
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