Who advertises with Beeswax?
A study of 536 company websites with the Beeswax tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.
An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.
#12 of 19Among DSP and programmatic platforms, ahead of Adform, Viant and Feathr.
16%of sites with the GroundTruth tag also carry the Beeswax tag, compared with 0% across the panel.
- 1,008,359
- company websites analysed
- 536
- domains with the Beeswax tag
- #12
- of 19 DSP and programmatic platforms same websites for every platform
- 90%
- headquartered in United States
Where Beeswax ranks
Share of the 134,794 sites in our tag-manager panel with each platform’s tag. Beeswax appears on 528 of these sites. Snapshot: 1 Nov 2026.
Who advertises with Beeswax
The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.
Which advertising audiences overlap most?
Sites with the GroundTruth tag are 40.7× as likely to carry the Beeswax tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.
- GroundTruth16% · 40.7×
- Yahoo DSP11% · 27.8×
- Xandr Invest6.5% · 16.5×
- Amazon DSP5.6% · 14.2×
- The Trade Desk4.3% · 11.0×
- Criteo3.4% · 8.8×
- Viant3.1% · 7.8×
- StackAdapt2.8% · 7.0×
- Basis2.7% · 6.8×
- AppLovin Axon2.5% · 6.4×
- Google DV3602.3% · 5.8×
- Simpli.fi2.3% · 5.8×
- MediaMath1.9% · 4.7×
- Nextdoor Ads1.6% · 4.2×
- Snapchat Ads1.4% · 3.5×
- Quantcast1.3% · 3.4×
- Reddit Ads1.2% · 3.2×
- Spotify Ads1.2% · 3.1×
- Pinterest Ads1.1% · 2.8×
- AdRoll1.1% · 2.7×
- TikTok Ads1.0% · 2.6×
- Feathr1.0% · 2.6×
- ChatGPT Ads (OpenAI)1.0% · 2.5×
- X Ads0.9% · 2.4×
- Microsoft Ads0.9% · 2.3×
- Meta Ads0.7% · 1.7×
- RTB House0.6% · 1.4×
- LinkedIn Ads0.4% · 1.0×
- Google Ads0.4% · 1.0×
- Quora Ads0.3% · 0.9×
- Adform0.2% · 0.5×
The companies behind the tags
40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.
| Company | Industry | Size | HQ |
|---|---|---|---|
Apollo Global Management, Inc. apollo.com | Asset & Wealth Management | 1,001–5,000 | United States |
Rakbank rakbank.ae | Banking | 1,001–5,000 | United Arab Emirates |
SentinelOne sentinelone.com | Cybersecurity | 1,001–5,000 | United States |
Talkdesk talkdesk.com | Enterprise Software | 1,001–5,000 | United States |
Concordia University concordia.ca | Higher Education | 5,001–10,000 | Canada |
ISACA isaca.org | Cybersecurity | 201–500 | United States |
Appian appian.com | Enterprise Software | 1,001–5,000 | United States |
Realpage realpage.com | Real Estate Investment & Development | 5,001–10,000 | United States |
National Wildlife Federation nwf.org | Nonprofits & NGOs | 201–500 | United States |
Convergint convergint.com | Cybersecurity | 10,001+ | United States |
Dominion Energy dominionenergy.com | Utilities & Power | 10,001+ | United States |
Ivy Tech Community College ivytech.edu | K-12 & Higher Education | 5,001–10,000 | United States |
Cato Networks catonetworks.com | Cybersecurity | 1,001–5,000 | Israel |
Ball State University bsu.edu | Higher Education | 1,001–5,000 | United States |
American Public Health Association apha.org | Public Health | 51–200 | United States |
Data Axle data-axle.com | Data & Analytics | 1,001–5,000 | United States |
Boise State University boisestate.edu | Higher Education | 1,001–5,000 | United States |
Sierra Nevada Corporation sncorp.com | Aerospace & Defense | 1,001–5,000 | United States |
ICU Medical icumed.com | Medical Devices & Diagnostics | 5,001–10,000 | United States |
Air Transat airtransat.com | Aviation & Aerospace Services | 5,001–10,000 | Canada |
Sierra Club sierraclub.org | Nonprofits & NGOs | 501–1,000 | United States |
Hackensack Meridian Health hackensackmeridianhealth.org | Hospitals & Health Systems | 10,001+ | United States |
Benchmark bench.com | Hardware, Semiconductors & IoT | 10,001+ | United States |
Ellucian ellucian.com | K-12 & Higher Education | 1,001–5,000 | United States |
Flock flocksafety.com | Government & Public Sector | 1,001–5,000 | United States |
LogicMonitor logicmonitor.com | Enterprise Software | 1,001–5,000 | United States |
Madrigal Pharmaceuticals madrigalpharma.com | Pharmaceuticals | 501–1,000 | United States |
RemoFirst remofirst.com | HR, Staffing & Recruiting | 201–500 | United States |
Love's Travel Stops loves.com | Retail (physical / general) | 10,001+ | United States |
Principal Asset Management principalam.com | Asset & Wealth Management | 1,001–5,000 | United States |
Meeting Professionals International mpi.org | Events & Experiences | 51–200 | United States |
Inter Miami CF and Nu Stadium intermiamicf.com | Fitness, Sports & Recreation | 51–200 | United States |
Royal London royallondon.com | Asset & Wealth Management | 1,001–5,000 | United Kingdom |
Canadian Cancer Society cancer.ca | Nonprofits & NGOs | 501–1,000 | Canada |
IT BY DESIGN itbd.net | IT Services & Consulting | 501–1,000 | United States |
Operation Smile operationsmile.org | Nonprofits & NGOs | 501–1,000 | United States |
Sonic Automotive sonicautomotive.com | Automotive & Mobility Manufacturing | 10,001+ | United States |
Aegon Seguros aegon.es | Insurance & Insurtech | 501–1,000 | Spain |
High Point University highpoint.edu | K-12 & Higher Education | 1,001–5,000 | United States |
Moss moss.co.uk | Fashion & Apparel | 1,001–5,000 | United Kingdom |
Find relevant companies by sector, size and location, then identify the marketing leaders to contact. We can walk you through the available records.
Book a call →company_tech on gtm.dev →Beeswax advertisers: common questions
Is this the total number of Beeswax advertisers?
No. We detected the Beeswax tag on 536 domains among 1,008,359 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.
Which advertisers are most likely to also use Beeswax?
In our comparison panel, 16% of sites with the GroundTruth tag also carry the Beeswax tag, against 0.4% of the full panel. Next come Yahoo DSP (11%), Xandr Invest (6%) and Amazon DSP (6%).
Which companies use Beeswax for advertising?
They include Apollo Global Management, Inc., Rakbank, SentinelOne, Talkdesk and Concordia University. The table on this page lists more.
How does Beeswax compare to other ad platforms?
Within our 134,794-site tag-manager panel, Beeswax ranks #12 of 19 DSP and programmatic platforms by detected sites — ahead of Adform, Viant, Feathr, GroundTruth and RTB House, behind Google DV360, The Trade Desk, StackAdapt, AdRoll and Simpli.fi.
More advertiser studies
Put the research to work
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